General Mills Has A New 'Toast Crunch' Cereal Coming Soon

Let’s get one thing straight: When it comes to the best cereals, Cinnamon Toast Crunch will always make our list. Over the years, General Mills has released varieties like Sugar Cookie and Chocolate Churros. Soon we’ll have Dulce de Leche Toast Crunch, according to Instagram account @cereallife.

Classic dulce de leche is a thick confection that’s made by slowly heating sweetened milk. The color changes and it becomes a sauce with a caramel flavor, so it’s super versatile to use with a range of desserts. And now, apparently, it’ll be used in cereal.

Although we don’t have much detail on the new cereal, based off of the packaging, it’s fair to assume that the square cereal pieces swap the usual sweet cinnamon flavor for a sweet caramel-like flavor. If that’s not enough to pique your interest, we don’t know what is!

Since the news broke on Instagram, there’s no official information on when it’ll be hitting stores. As you can see on the box, it notes that it’s a “sales sample” and “not for retail sale.” We’ll keep you updated as we learn more info on this already must-try cereal.


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