Need An Excuse to Drink LaCroix? It's National Sparkling Water Day

Today is officially National Sparkling Water Day. This is the work of the people at Ice Mountain, who have unveiled six new flavors of water—including Ruby Red Grapefruit, Lemon Ginger, White Peach Ginger, Blood Orange Hibiscus, Orange Mango and Vanilla Flavor Twist—to commemorate the occassion.

In the words of their press release:

Whether it’s adding some bubbly excitement to your lunch break or finding a moment to enjoy your favorite flavor with your friends, there are endless ways to celebrate on the first annual National Sparkling Water Day!

As a staff comprised predominantly of dehydrated, kinda old, and definitely hated millennials, we could barely contain ourselves. But we figured we probably weren’t alone in this? After all, according to a Neilsen report from August 2018, sales of the purest (fizzy) stuff on the market are up 54 percent over the past four years.

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