Netflix Looking To Capitalize On More Interactive Shows

After the success of Black Mirror: Bandersnatch, Netflix is looking to capitalize on the idea and bring forth new story ideas and shows that focus on the Choose Your Own Adventure-style of programming. According to Netflix product VP Todd Yellin, “It’s a huge hit here in India, it’s a huge hit around the world, and we realized, wow, interactive storytelling is something we want to bet more on,” he said. “We’re doubling down on that. So expect over the next year or two to see more interactive storytelling...".

So, we could expect to see this different type of storytelling for other genres such as romantic comedies, horror, or superhero flicks very soon. What are your thoughts?

A scene from Black Mirror: Bandersnatch


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