WINNERS:
1. Tide
Genius idea. Using other ads as your own commercials. Nothing like it has been done before, and using David Harbour? Spot on.
2. Tourism Australia
Retro and funny, could have been the stupidest ad of the entire game, but somehow they pulled it off.
3. Toyota
Pulling at the heartstrings while getting us in the mood for the Winter Olympics? Genius.
4. NFL
Eli Manning doing Flashdance. Nuff said.
LOSERS
1. DODGE RAM
Using Martin Luther King Jr. to sell a car? Not just dumb. Offensive.
2. AMAZON
Yeah, I know, you might have found this funny. I found it overrated and trying too hard. It's literally just celebrity stereotypes, being stereotypes.
3. Monster
Wait, I'm sorry, you're going to do an ad at the Super Bowl and your big star is... IGGY ALZALEA? Hop in a time machine and maybe this would have been good years ago.
4. Squarespace
Weird, confusing, and unfunny.