Goop Wants You to Buy a $370 'Gold Butt' Necklace for Your Valentine

Goop — Gwyneth Paltrow’s lifestyle site known for such hits as suggesting you put jade eggs in your vagina, steam your vagina, and consume detox juices and smoothies (via your mouth) — has released four Valentine’s Day gift guides

And tucked away in the one for women, amongst lacy lingerie and delicate housewares, is something so small you wouldn’t be blamed for scrolling right past it: a teeny, tiny gold butt on a chain. - The Cut

Image: The Cut


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